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Brand Torrent Blog

June 26, 2008

SEO, Social Media and Branding Round Up

SEO, Social Media and Branding are buzzwords you’ll hear a lot about in the context of marketing your business. There’s tons of writing on these topics but today I’d like to share a few recent blog posts on these topics that I think are pretty good.

Branding: a hot branding buzzword is story telling. The idea is that telling a story about your brand makes it more relate-able and appealing. Adweek published a lofty and pithy article on this topic, but I actually think the post by Dosh Dosh on this subject is a little easier to digest and relate to for the small business owner. Read either or both but then give some thought to ways that you can leverage the story behind your brand to give your marketing a push.

Social Media: This is the bandwagon everyone wants to jump on and volumes have been written on the topic by internet marketing bloggers. This post from Search Engine Guide really hits the nail on the head though. Before you log into your Digg account again, have a look at this article.

SEO: There’s tons of reading material on there on how to get your website search engine optimized and there are many factors that go into SEO. While this article doesn’t cover them all, it does a nice job on a quick overview of some of the highlights that are involved with SEO.

Read any amazing online marketing articles lately?  Let us know about them.


Filed under: How-To, Marketing in General — Tags: , , , , — Brand Torrent @ 11:45 am




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